Fanatics Markets is taking customer rewards to the next level with the expansion of Fanatics ONE and FanCash, creating a more connected experience across the Fanatics ecosystem. Powered by Crypto.com’s federally regulated infrastructure, the new loyalty program allows customers to earn rewards on every trade. FanCash can be redeemed across the Fanatics ecosystem, including official merchandise, tickets, collectibles, Fanatics Fest experiences and future trades.
Members can earn FanCash and tier points through their activity, with customers eligible to receive up to 10% back in FanCash on trades during this summer’s global soccer tournament. Alongside the loyalty expansion, Fanatics Markets is introducing an Official FIFA World Cup 2026™ Hub in partnership with ADI Predictstreet, featuring prediction markets, tournament news and official player data. The company has also expanded its web platform, giving customers access to event contracts across sports, crypto, politics, culture and the economy through both desktop and mobile experiences.
“These are big steps forward in our mission to bring the best prediction market experience to our customers,” said Zeeshan Feroz, President of Fanatics Markets. “We are ushering in a new era of loyalty and rewards. FanCash and Fanatics ONE give customers a real reason to trade with Fanatics Markets and the other enhancements we are debuting today give traders greater precision, control and access to events that they care about most.”
Learn more here.